SAMA SPORTS
BRAND IDENTITY / BRAND STRATEGY / SOCIAL MEDIA
Project Scope
Create the identity for a boutique sponsorship and consulting agency, that connect brands with impactful sponsorship opportunities.
Overview
SAMA SPORTS is run by former professional tennis player and reputable sports marketing expert, Marina Caïazzo. With over 20 years experience, unmatched industry knowledge and a proven track record with some of the world’s leading sporting companies, Marina leads the SAMA team to create and manage sponsorship connections that succeed. We were tasked to develop a brand that gave them a platform to share that they are a boutique sponsorship and consulting agency.
Brand Identity
SAMA SPORTS is in the competitive world of sport and sponsorships. And to match, we need a brand logo and look & feel that can not only compete with the rest, but conquer them. We have compiled a visual route with a strong logo. The proposed route make use of various design elements to create one cohesive and impactful visual identity: typography or graphic elements, photography, and colour.
This route is inspired by dynamic, yet simple shapes that symbolise forward thinking, energy and the movement of sport.
DRAG TO EXPLORE BRAND IDENTITY OVERVIEW
Digital
Let’s make some noise in the sports sponsorship industry by tapping into relevant online industries and building a strong brand presence. Through a proposed social media toolkit they now can tell consumers exactly who they are, what they do, and why one should partner with them. Their digital footprint inspires engagement and trust. SAMA SPORTS is committed to driving meaningful and positive partnerships and this should be reflected in their online community.
CREDITS